Social Media Toolkit
Download ready-to-share graphics for all 5 initiatives. Optimized for Instagram, Twitter, and Facebook.
1080 × 1080
Square format for feed posts
Twitter/X
1200 × 675
Landscape for timeline posts
1200 × 630
Optimized for link previews
Campaign Graphics
General Movement For California graphics to promote the overall campaign.
Initiative Graphics
Click on any initiative to expand and download graphics for all platforms.
Sample Captions
Copy and customize these captions for your social media posts.
General
🗳️ Join the Movement For California! 5 citizen initiatives to lower costs, protect rights, and hold government accountable—all without raising taxes on working families. Learn more and sign up to volunteer! #MovementForCalifornia #PoliciesForThePeople
Cash Preservation
💵 Did you know 16M+ Californians could be excluded from the economy in a cashless society? The Cash Preservation Act protects your right to pay with physical currency. Support the movement! #CashIsKing #FinancialFreedom #MovementForCalifornia
Privacy Protection
🔒 3.1M+ warrantless FBI searches. Facial recognition targeting innocent people. Surveillance pricing charging you more based on your data. Enough is enough. Support the Privacy Protection Act! #PrivacyMatters #MovementForCalifornia
Sharing Best Practices
Use Hashtags
Include #MovementForCalifornia and #PoliciesForThePeople in every post. Add initiative-specific hashtags like #CashPreservation or #PrivacyMatters.
Tag Us
Tag @MovementForCA on Twitter and Instagram so we can reshare your posts and amplify your voice.
Post Consistently
Share at least 2-3 times per week during signature gathering season. Consistency builds momentum and keeps the movement visible.
Personalize Your Message
Add your own story about why these initiatives matter to you. Personal stories are more engaging than generic messages.